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Project Overview
Industry
Industry

Corporate

Service
Service

Website Design & Developmwnt

Platform
Platform

Wordpress

Support
Support

Ongoing

Since
Since

2017

The Challange
The company came to us in 2017 with a significant challenge: they had spent considerable money on an unfinished website project and were left with a provider who had lost interest. The initial and critical goal was to get a functional website live and running as quickly as possible to restore their lost 12 months of market visibility.
The Approach
We took a practical, long-term approach focused on restoring the website quickly, improving its reliability, and adapting the digital platform as Embassy Magazine's needs evolved. We combined immediate website improvements with ongoing technical support, marketing tools and event functionality, providing a flexible digital foundation that could support the organisation through changing requirements.
Project Showcase
Key Achievements
Rapid Website Deployment
Rapid Website Deployment

Updated the main pages, navigation and event registration systems to restore the website and improve its usability.

Targeted Marketing Setup
Targeted Marketing Setup

Implemented Mailchimp and established multiple mailing lists to support communication with different audiences.

Long-Term Website Support
Long-Term Website Support

Established ongoing hosting, maintenance and technical support to provide greater reliability and continuity.

Virtual Event Adaptation
Virtual Event Adaptation

Adapted the website and registration process to support virtual events during COVID-19.

The Results
+ 43%
+ 43%
Increase in user engagement
+ 35%
+ 35%
Growth in website traffic
+ 28%
+ 28%
Improvement in enquiry conversions
Missing Link has been an incredible partner in our digital journey. Their quick response, technical expertise and ongoing support have been invaluable to our organisation.
Embassy Magazine Team
LET'S BUILD SOMETHING GREAT
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